- Popular Ganesh Mandals like Mumbaicha Raja(Ganesh Galli), Tejukaya Mansion, Sahyadri Krida Mandal (Tilak Nagar) adorned with Mega Agarbattis
- Distributed 15000 Agarbattis amongst devotees
Mumbai: 14thSept 2019:
“Ganpati Bappa Morya” echoed loudly throughout the city of Mumbai for the last 11 days. M P based agarbatti major Zed black celebrated Mumbai’s favourite festival Ganeshotsav by lighting up their 6ft Tall mega agarbattis in 3 popular ganesh Mandals i.e, Mumbaicha Raja (Ganesh Galli), Tejukaya Mansion (One of the oldest in Mumbai), Tilak Nagar Sahyadri Krida Mandal in Mumbai as a part of their annual donation drive. Zed Black, Prayers and Fragrance are synonymous with festivals in India where the incense sticks spread positivity and creating a pious atmosphere. Zed Black also distributed 15000 agarbattis to the devotees who visited mandals.
Ace cricketer M S Dhoni has been leading the Brand Communication for Zed Black and Mysore Deep Perfumery House as he embodies the company’s tagline, #PrarthnaHogiSweekar. MDPH currently boasts of 70% women workforce at their various manufacturing units across the country. Besides Ganeshotsav, Zed Black also celebrates Mahashivratri, Durga Puja and more alike in the same grand manner.
Mr. Ankit Agarwal, Director, MDPH shares, “Ganeshotsav is synonymous with Maharashtra. We choose these Ganesh mandals for their uniqueness e.g Tejukaya Mansion has the largest eco-friendly ganesh idol in Mumbai city. We are happy that we can be a part of these festivities with rest of the devotees to voice the power of prayers through Zed Black’s tagline, #PrarthnaHogiSweekar and be a small part of spreading happiness.”
Mr. Sanket Hule, Secretary Tejukaya mansion, shared “This year we had designed the largest eco-friendly Ganesh idol in the city and the 6ft Mega Agarbatti perfectly complimented our Ganesh Idol. The Divine fragrance wafting around the place made the atmosphere divine and pleasant. “This year we are specially happy to be associated with Tejukaya mansion ganpati mandal as We at Zed Black also pride ourselves on using eco-friendly products which do not harm the environment.” adds Mr. Ankit Agrawal, Director, Zedblack.
From a humble beginning in Indore where the business was established 25 years ago by the first generation, the family-run company, Mysore Deep Perfumery House, is now helmed by the third generation and has a nationwide and indeed international presence in its sector. Zed Black’s parent company, MDPH, was started in year 1992 as a household agarbatti packaging unit. Today, Zed Black is one of the top 3 manufacturers of Agarbatti in India with a focus on growing its core brands across categories. The Indian agarbatti or incense sticks has been consistently getting a makeover for the last few years, thanks to the consistent efforts of few major Indian incense sticks manufacturers who are innovating and setting new standards in the field be it fragrances, dimensions or various elements. MP based, one of Country’s leading Agarbatti manufacturers, Mysore Deep Perfumery House, with their brand Zed Black, has been on a mission to voice the power of prayers through its nation-wide campaign #prarthnahogisweekar with its wide array of products for the national as well as global market.